It's not 1998 anymore Ma
Yeah, working as a FTE does change your perspective. Way, way back I loved reading about and playing with SEO techniques - all new and sneaky.
Just this month I've started looking around again at what's going on and frankly I'm stunned. All this talk of people earning $1m/month. wtf?
I hadn't even heard of Google TrustRank until today. 
Time to get busy chaps. Time to make some coin.
This just won't do. Won't do at all.